How We Transformed a Sports Betting Platform from Slow to Pro

The Challenge: Betting on a Better Experience

SURE-RT faced the classic problems that plague sports betting platforms:

• Users couldn't find the bets they wanted (killing conversion rates)
• Admins were drowning in manual processes to manage bets and users
• The crypto onboarding process was scaring away potential bettors
• Performance issues during high-traffic events were costing real money

They needed someone who could solve these problems fast without disrupting the existing platform. That's where we stepped in.

Our Solution: Search, Control, Convert

1. Search That Actually Works 🔍

We built a comprehensive search system from the ground up:

• Engineered both frontend UI and backend API for lightning-fast results
• Implemented smart filters that understand how bettors actually think
• Created an intuitive interface that surfaces the right bets at the right time
• Optimized for both desktop and mobile experiences

// Example of our optimized search query builder
const buildSearchQuery = (filters) => {
  // Transform user-friendly filters into optimized query structure
  const query = {
    sportType: filters.sport || 'all',
    dateRange: processDateRange(filters.date),
    odds: {
      min: filters.minOdds || 1.0,
      max: filters.maxOdds || null
    },
    // Additional specialized filters
    status: filters.status || 'active',
    featured: filters.featured || false
  };
  
  // Apply performance optimizations based on query complexity
  return optimizeForPerformance(query);
};

The result? Users find what they're looking for in seconds instead of minutes, and conversion rates jumped immediately.

2. Admin Dashboard That Gives Total Control 📊

We created a complete admin dashboard that transformed how SURE-RT manages their platform:

• Built a React-based control center for managing all aspects of the betting platform
• Implemented real-time charts and visualizations for bet performance
• Created user management tools with detailed activity tracking
• Designed batch operations for efficient bet management during busy periods

This wasn't just a pretty interface it was a complete workflow transformation that cut admin time by 60%.

3. MoonPay Integration That Converts 💸

We solved the #1 user complaint by integrating MoonPay for seamless fiat-to-crypto conversion:

• Implemented a frictionless onboarding flow for new users
• Created a secure, compliant integration that meets regulatory requirements
• Built a responsive UI that works across all devices
• Designed a conversion tracking system to measure performance

The result? A 40% increase in first-time deposits after implementation.

The Tech Stack

The Results: From Frustration to Conversion

Our work delivered measurable results across the board:

• Search conversion rate increased by 35% after implementation
• Admin time spent on routine tasks decreased by 60%
• First-time deposits jumped 40% thanks to the MoonPay integration
• Platform stability during high-traffic events went from a liability to a strength

See It In Action

Want to see how we transformed SURE-RT? Check out the demo here https://surert.nazaweb.com/.

This project showcases what we do best: solving real business problems through technical excellence. We didn't just build features we built solutions that directly impacted SURE-RT's bottom line.

Whether it's making search work the way users expect, giving admins the tools they need, or removing friction from the conversion process, we deliver technology that makes a difference.